Stop Leaving Money
on the Truck
The ordering app for route drivers and small food distributors. Snap any invoice. Send digital orders to any customer.
No credit card required โข Cancel anytime
Sound Familiar?
The daily struggles of route accounting and wholesale route management
Messy Paper Invoices
Coffee-stained catalogs from 5 different distributors scattered in your truck
Late Night Data Entry
Spending Sunday nights manually typing up orders instead of relaxing
Missed Sales
Customers don't know you carry specialty items they'd actually buy
Phone Tag Hell
Playing voicemail tag with 30+ customers every week
How It Works: DSD Software Built for the Real World
Three simple steps to transform your route business
Snap & Scan
Take a photo of your paper invoice from any distributor (Thumann's, Jetro, etc.). Our AI turns it into a digital catalog instantly.
Stack & Send
Combine lists from multiple distributors into one simple link. Send it via SMS automatically.
Sell More
Customers click the link, see your full menu (not just the basics), and pre-order in seconds.
See It In Action
Powerful features that save you time and increase sales

Snap a Photo, Get a Digital Catalog
Take a photo of any paper invoice from your distributors - Sysco, US Foods, Thumann's, local wholesalers - and our AI instantly extracts all products, categories, and prices into a clean digital catalog.
Set Prices with Automatic Markup
Set your markup percentage once and let the system calculate sell prices automatically. Override individual products when needed. Hide prices for items you want to quote manually.


Schedule Texts & Follow-ups
Set it once and forget it. Automatically send order links to customers every week at the time you choose. Send manual texts with one click. No more phone tag.
Print Your Weekly Inventory List
Select the orders you need to fill and instantly generate a combined pick list. See exactly how many of each item you need to load on your truck. Print it out and go.


Specials & Quick Reorder
Mark products as specials for specific customers. Their order page shows specials at the top, plus their recently ordered items for quick reordering. Personalized experience, more sales.
Know Who Owes You โ Collect on the Road
See each customer's outstanding balance at a glance. Record what was owed and what was paid โ including partial payments. Mark orders fully paid in two taps. No more paper ledgers or guessing at the end of the week.
Built for Both Sides of the Sale
Mobile order taking that benefits drivers and customers
For Route Drivers
- Save 5+ hours per week on admin work
- Eliminate order errors and callbacks
- Sell 20% more by showing full inventory
- Automate weekly customer notifications
- Professional digital sell sheet app
For Store Owners
- No more calling drivers at 6 AM
- See accurate pricing before you order
- Order on your own schedule - 24/7
- One link for all your route suppliers
- Reorder favorites with one click
Everything You Need for Wholesale Route Management
Powerful features designed for independent drivers
AI Invoice Scanner
Works with wrinkled, coffee-stained paper. Extracts products, prices, and categories automatically.
The "Full Truck" View
Merge catalogs from different suppliers into one unified shop. Show everything you carry.
Smart Favorites
Customers automatically see what they order most at the top. Faster reordering, bigger sales.
SMS Ordering
No app download required for your customers. Works on any phone, instantly.
Route Accounting
Track orders, manage inventory, and keep your books organized in one place.
Time-Saving Automation
Automated weekly texts, order reminders, and delivery notifications. Set it and forget it.
Built-In Accounting for Route Drivers
Know exactly what you made, what you spent, and what you owe โ without a spreadsheet or an accountant.
Weekly P&L Dashboard
Revenue and expenses auto-populate from your orders and logged costs. See your profit by week, month, quarter, and year โ all in one view.
Expense Tracking
Log gas, vehicle repairs, tolls, insurance, meals, phone, and supplies. Every category tracks separately so you capture every deduction.
Revenue by Customer
See what each account ordered, their total spend, and your profit per customer โ broken down by month, quarter, and year.
CSV Export
Export customers, orders, revenue, and expenses to a spreadsheet in one click. Ready to import into QuickBooks Desktop or hand to your accountant.
QuickBooks Online Sync
Connect directly to QuickBooks Online. Your income and expenses sync automatically โ no manual entry, no double work.
Schedule C Ready
Every expense maps to an IRS Schedule C line: gas & truck (Line 9), insurance (Line 15), meals (Line 24b), supplies (Line 22), and more. Tax season simplified.
Connect to QuickBooks
The Full Truck plugs into QuickBooks Online. Your revenue, customer payments, and deductible expenses flow in automatically โ so your books are always current and ready for your accountant or tax preparer.
- Sync income from delivered orders
- Push expenses by category automatically
- Customer A/R balances always up to date
- Prefer manual? CSV export available on all plans
Schedule C tax categories built in
Gas & truck โข Insurance โข Meals โข Supplies โข Tolls โข Phone โข Contract labor โ all tracked separately, all deductible.
"I used to spend my Sunday nights typing up orders. Now The Full Truck does it while I drive home."
Built for small distributors, not enterprise budgets
Running 1 to 10 routes? You need professional tools without the six-month implementation and per-seat pricing.
Enterprise DSD Software
eDist, Encompass, route accounting suites
- โ $200โ500+/month per user
- โ Months of setup and training
- โ Requires IT or dedicated admin
- โ Annual contracts
Spreadsheets & Paper
Excel, Google Sheets, notebooks
- ~ Free, but slow
- ~ Manual data entry every week
- ~ Errors, lost orders, phone tag
- ~ Nothing automated
The Full Truck
Built for 1โ10 routes
- โ $49.99/month, flat rate
- โ Live in one day, works from your phone
- โ AI invoice scanning โ no manual entry
- โ Month-to-month, cancel anytime
Everything a small food distributor needs
Simple, Transparent Pricing
No hidden fees. Cancel anytime. 14-day free trial on every plan.
Starter
Accounting & CRM tools
- 1 user account
- Manual order entry
- Customer CRM & notes
- Expense tracking
- P&L reports
- CSV export for QuickBooks
Professional
Full features for route drivers
- 1 user account
- Everything in Starter
- AI invoice scanning
- SMS order links for customers
- Unlimited invoice scans
- 14-Day Free Trial
No credit card required
Business
For growing operations
- Up to 5 user accounts
- Everything in Professional
- QuickBooks Direct Sync
- Priority email support
| Feature | Starter | Professional | Business |
|---|---|---|---|
| User accounts | 1 user | 1 user | Up to 5 |
| Manual order entry | |||
| Customer CRM & notes | |||
| Expense tracking | |||
| P&L reports | |||
| CSV export | |||
| AI invoice scanning | โ | ||
| SMS order links | โ | ||
| QuickBooks Direct Sync | โ | โ | |
| Priority support | โ | โ |
Frequently Asked Questions
Everything you need to know about The Full Truck
- How much does The Full Truck cost?
- The Full Truck offers three plans: Starter at $12.99/month (accounting & CRM), Professional at $49.99/month (full features including AI scanning & SMS), and Business at $99.99/month (adds QuickBooks Direct Sync & priority support). All plans include a free 14-day trial. No credit card required to start, and you can cancel anytime.
- Do my customers need to download an app?
- No. Your customers receive a simple text message with a link. They tap the link and see your catalog right in their phone browser โ no app download needed.
- What kind of invoices can you scan?
- Our AI scanner works with any paper invoice, price list, or order form from any distributor โ Sysco, US Foods, Thumann's, local wholesalers, and more. It even handles wrinkled or coffee-stained paper.
- Do I need to be tech-savvy to use it?
- Not at all. If you can take a photo with your phone and send a text, you can use The Full Truck. Most drivers are fully set up within a day.
- Can I manage products from multiple distributors?
- Yes. You can scan invoices from as many distributors as you carry and combine them into one unified catalog that your customers see.
- Is there a contract or can I cancel anytime?
- There is no contract. The Full Truck is month-to-month billing, and you can cancel anytime from your account settings.
- How do my customers place orders?
- You send each customer a unique link via text message. They tap the link, browse your catalog, add items to their cart, and submit their order โ all from their phone, 24/7.
Ready to Stop Leaving Money on the Truck?
Join independent route drivers who are saving time and selling more with digital sell sheets.
Get Started Free - 14 DaysTakes less than 2 minutes to set up
Free Tools for Route Drivers
No sign-up required. Built specifically for DSD and independent route drivers.
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